TTW
TTW

Europalco Inoburitsa Ramangwana reZviitiko neImmersive Tech uye AI Innovation

Svondo, June 8, 2025

Pamwoyo unotyisa weindasitiri yezviitiko zveEurope, IMEX Frankfurt 2025 yakagamuchira dzimwe dzepfungwa dzakajeka kuumba ramangwana remisangano, zvinokurudzira, uye zvakakura zvigadzirwa. Pakati pavo pakamira Liliana Bandeira, Musoro weInternational Market kuEuropalco, achimiririra mumwe wePortugal anotungamira akazara-sevhisi chiitiko vanopa mhinduro.

Nechikamu chezviitiko zveEurope mukushandurwa kwakazara kwepashure-denda, ruzivo rwaBandeira harugone kuve nenguva. Kubva pakusimuka kwe tekinoroji yekunyudza kusvika pakubatanidzwa kweAI, chiono chake chinopenda mufananidzo unomanikidza weindasitiri inombundira hunyanzvi, uku ichikudza kubatana kwevanhu pamusimboti wayo.

ziviso

Europalco: Kupfuura Kungopa Sevhisi

Mumusika wepasirese unomhanya-mhanya, tech-fueled, kuita chiitiko hakusisiri kwekungoratidzira nemidziyo. Ndezvekugadzira zviitiko zvinokwezva, kuita, uye zvinogara mundangariro. Apa ndipo apo Europalco inozvitsaura.

"Isu tiri mupi wepasi rese masevhisi ezviitiko," Bandeira akagovera. “Tinounza zvinhu zvose—kubvira pazviratidziro zvinonzwika, kurira, mwenje, uye makamera, kusvika pazvikuva, fenicha, magadzirirwo anoyevedza, uye kugadzirwa kwakazara. Hatisi vatengesi chete;

Europalco haingotsigire zviitiko - inovapa simba-kuguma-kumagumo. Uye iyi yakazara sevhisi suite yakaisa kambani semusimboti wechikumbiro chePortugal chepasirese kune zviitiko zvekuenda uye makonferensi.

Iyo Strategic Kukosha kweIMEX Frankfurt

YeEuropalco, IMEX haingori imwe show show. Zviri a pivotal year touchpoint uko kubatana kwepasirese kunoshanduka kuve mikana chaiyo yebhizinesi. IMEX inounganidza nyanzvi dzezviitiko, varongi vemakambani, uye vatengi kubva kumakondinendi ese-ichiita iyo yakakwana chikuva cheEuropalco kuratidza kugona kwayo.

"IMEX mutambo watinopinda gore rega rega. Tiri pano kwete kuti tione vatengi vedu varipo chete asiwo kuti tisangane nevatsva nekuvaratidza zvinopihwa nePortugal," Bandeira akatsanangura.

Portugal iri kukurumidza kuita inofarirwa nevarongi vezviitiko zvepasirese, nekuda kwemusanganiswa wayo werunako rwetsika, zvivakwa zvakanakisa, uye ikozvino - nekutenda Europalco - network yakavimbika sevhisi inokwanisa kubata zviitiko zvakaomarara zvisingade zvekune dzimwe nyika.

"Tinoudza vatengi kuti havafanirwe kuunza zvese kuPortugal. Isu tiri pano, takagadzirira, uye tinokwanisa kutsigira zviitiko zvavo zvizere, nemhando uye nekuvimbika," akawedzera.

Iyo Yakakura Yekufamba uye Chiitiko Maitiro e2025

Maererano neBandeira, 2025 iri kuumba kuva gore rinokosha mukuti zviitiko zvinofungwa sei, zvinoitwa, uye neruzivo. Chinjo huru yemutambo? Immersive tekinoroji.

“Makasitoma havachadi zviitiko zvechinyakare, zvechivanhu zvinodyidzana, zviitiko zvinonyudza izvo zvinopinza vanopinda padanho rakadzama,” akadaro.

Vafambi vemazuva ano vanotarisira zvinopfuura marambi epasiteji nevatauri. Vanoda kuva mukati mechiitiko-kuva chikamu chenyaya. Kudiwa uku kwasundidzira Europalco kuti irambe ichishanduka, ichiramba iri pamberi pekavha nekubatanidza tekinoroji yekucheka mupurojekiti yega yega.

Kubva pane ane simba nharaunda dze LED kuenda ku-chaiyo-nguva inopindirana kuratidza, chinangwa chiri nyore asi chine shuviro: ita kuti wese anopinda anzwe chikamu chechimwe chinhu chinoshamisa.

Pandemic Zvidzidzo Zvakaumba Nguva Itsva

Kufanana nebhizinesi rega rega muchikamu chezviitiko, Europalco yakatarisana nekukanganisika kukuru panguva yedenda. Asi pane kumirira zviitiko zvehupenyu kuti zvidzoke, ivo akashandurwa.

"Takashandisa nguva iyoyo kuzvigadzira pachedu. Takavaka masitudiyo mana ehunyanzvi ezviitiko zvemavirtu uye mahybrid," akadaro Bandeira.

Imwe neimwe studio yakaita chinangwa chakasiyana. Imwe yakagadzirwa izere nekroma kiyi yekugona kune chaiwo mabviro. Imwe yairatidza kunyudza LED madziro kune zvigadzirwa zvakasanganiswa. Imwezve yakabatanidzwa Yakawedzerwa Chokwadi (XR) tekinoroji-kusanganisa zvinhu chaizvo uye zvedhijitari zvezviitiko zvenguva yemberi.

Iyi pivot yakashinga yakabatsira Europalco kuti isangopona padenda - asi kubuda yakasimba, iine yakawedzera turusi kit iyo yakabhuroka ese emuviri uye chaiwo nzvimbo.

Sezvo zviitiko zvepamoyo zvakadzoka, kambani yakazviwana pamberi pemakwikwi, yatove yakashongedzerwa nemhando dzakasanganiswa ruzivo dzakabatanidza hunyanzvi nehukama hwepedyo.

Nhasi Shift: Kubva kuVirtual kuenda kuBlended Realities

Nekufamba kwepasirese kwadzoreredzwa, kudiwa kwezviitiko zvakazara zvapera. Nekudaro, iyo tekinoroji yakazvarwa panguva iyoyo haina kuraswa - zvavepo fungidzirwazve.

zvino, zviitiko zvakasanganiswa vari kutora nhanho: chikamu chemuviri, chikamu chedhijitari, uye zvese zvinonyudza.

"Nhasi, tinounza zvakanakisa zvepasirese pamwe chete. Isu tinoshandisa hunyanzvi hutsva hwatakagadzira uye tinohushandisa kune zviitiko zvemuviri. Iyi hybrid DNA inotibvumira kuendesa zviitiko zvakapfuma uye zvakabatana," Bandeira akadaro.

Kubva pashanduro dzenguva-chaiyo uye holograms kuenda kuAI-yakagadzirwa zvemukati uye smart mwenje inobata kune vateereri manzwiro-Europalco iri kubaya mune yega chishandiso chiripo kutsanangura patsva kuti chiitiko chingave chii.

Ramangwana IAI-Powered

Tichitarisa kumberi, Europalco iri kuisa mabheti ayo chakagadzirwa Intelligence-kwete chete segimmick, asi sechinhu chekutanga shanduko mumagadzirirwo nemagadzirirwo ezviitiko.

"Chinangwa chedu chikuru chinotevera ndechekubatanidza AI pane ese maficha ekugadzirwa kwechiitiko," akadaro Bandeira.

From maturusi ekuronga ekufanotaura iyo inoongorora maitiro evanopinda, ku AI-powered logistics kuti optimize setup uye teardown, kuti personalized muenzi zviitiko zvichibva pane-chaiyo-nguva data-AI iri kuita yakanyarara mudiwa ichiita kuti zvese zvive zvakanaka, zvine hungwaru, uye zvakanyanya kukanganisa.

Izvi zvinoreva kunonoka kushoma, mitengo yakaderera, uye zvakanyanya kukosha, yakawanda pachedu, ruzivo rwevanhu kune wese anopinda.

Munyika inofashukira neruzha rwedhijitari, AI inogonesa nyanzvi dzezviitiko kucheka nepakati uye kuendesa nguva dzinonyatsoita.

Portugal: Yakagadzirira iyo Global Stage

Nevabatsiri vakaita seEuropalco kutyaira hunyanzvi, Portugal iri kuzviisa seimwe yeakanyanya nzvimbo dzakagadzirira zviitiko muEurope.

Kugona kwayo kusanganisa runako rwekare neazvino tech inoita kuti ive yakasarudzika kune vanoronga vanotsvaga zvese chokwadi uye kuvimbika. Uye neEuropalco pasi ichipa yakazara-sevhisi masevhisi, zvipingamupinyi zvekuitisa zviitiko muPortugal zvese zvanyangarika.

Final Thoughts

Sezvinoratidzwa nerwendo rweEuropalco, ramangwana rezviitiko harisi redhijitari chete - ndizvo experiential, dyidzana, uye kuwedzera kungwara.

Sekutaura kwaBandeira, "Tiri kushandisa tekinoroji kuita kuti zviitiko zvive zvakanakisa, zvine simba, uye nevanhu."

Uye kana IMEX Frankfurt 2025 chiri chero chiratidzo, nyika iri kuona-uye kuteerera.

Share On:

Nyorera kuZvinyorwa zvedu

Partners

pa-TTW

Nyorera kuZvinyorwa zvedu

Ini ndinoda kugamuchira nhau dzekufamba uye kutengeserana chiitiko chiitiko kubva Travel And Tour World. Ndaverenga Travel And Tour World'sPrivacy Notice.

Sarudza Mutauro Wako